We are experienced Human Factors and Design professionals employing scientific methodology and user-centered design.
Human Factors is the research field that focuses on people and how people interact with the world around them. Human Factors draws on psychology, computer science, biomechanics, information design, engineering, and many other fields. We focus on the cognitive, the physical, the emotional, the total person, and how the person interacts with products, with systems, with other people, with the environment.
Our goal is to design solutions that exceed your expectations and your users’ needs. We build RELATIONSHIPS while designing SOLUTIONS.
We support our clients from concept to deployment. Drawing from our education and experience, we gather the data to help you discover your users, their environments, and their needs. We use data to guide iterative design. We provide support during development, and we assure you are ready to deploy with confidence.
Our goal is to exceed our client’s expectations. We strive to attain the highest client satisfaction with quality-assured deliverables. We are tuned to the needs of all stakeholders during an engagement. Our approach is grounded in the field of Human Factors.
Telematics, Infotainment, Internet…
As new devices and systems enter the car, so does the risk that the driver becomes overloaded. We work with automotive designers and engineers to enhance usability and reduce confusion around technologies in the automotive interior. Our expertise is in identifying appropriate, yet innovative ways to allow the busy driver to easily interact with in-vehicle systems such as voice-activated menus, multi-functional controllers, infotainment systems, and navigation systems. Our emphasis on user-based testing of help identify potential problems early in the design process.
Images, Audio, Gaming, Entertainment…
Today’s consumer products are in every part of our lives, our homes, our work, our family, our friends. Be it Home Networking, Home Theaters, the latest memory device, or the latest emerging communication technology. Will it be intriguing enough to capture the attention of the early adopter? Will our parents be able to use it? What drives a user to explore, interact with, and become reliant on the features in your product? What will motivate users to buy into your system? We bring techniques that allow you to understand the user. From use case development to requirements gathering to prototypes of new interactions, our team can help your team innovate.
Patient histories, prescriptions, tests, procedures, documentation…
When does the clinician spend quality time with the patient? Understanding the way clinicians work is an essential part of designing safe, efficient, and easy-to-use medical products and systems. We focus on the clinician’s needs and workflow. We understand that when products and systems support the way clinicians work then the clinician will adopt that product and use that system. Our approach to designing products and systems is founded in understanding the user. When clinician needs are met, more time can be spent with the patient.
Features, Features, Features…
The number of features in today’s wireless handsets is plentiful. Is it a phone? Is it a TV? Is it a MP3 player? But what drives a user to explore, interact with, and become reliant on the features in your product? What drives the user to download content from the service you provide? We bring an understanding of the user into the design. We help you forge ahead with improved and integrated features. Our team can help your team create compelling and easy to use interfaces.
In the field, in the lab, on site, off site, online, offline…
We go where your users work, where your users play, where your users live. Understanding the user means understanding their environment. Do they work alone or in a group? Are they sitting or standing? Is it dark? Is it bright? Are they short? Are they tall? You must know your users. You must know them all.
We can test locally, across the United States, or Internationally. We have the capability to test in the lab or in the field or over the Internet. Also, we can recruit participants for your study.
Before, During, After, Crunch Time, Discovery Time, Daytime, Night Time, Any Time…
Understanding your users’ wants and needs and understanding the value your users associate with your product is crucial to success. Our research techniques begin at product conception and continue throughout design, development, and launch. The most cost efficient time to make changes in a product or in a system is early in design. The further a product or system is in the design cycle the more costly it is to make changes. Costs can include time, schedule, and resources.
Our research techniques can also be used to evaluate products that are already on the market. You can learn from your competitor’s mistakes with a competitive analysis. You can gain valuable input for your next generation design. Use our services throughout product development or use our services to conduct an independent evaluation in one phase.
Return on Investment! Before a client spends valuable time and resources developing and delivering a product to market, User-View works with the client to gather user, business, and technology requirements. We help the client with design and we test concepts with prototypes. These activities streamline development efforts, identify valuable features, and eliminate costly design errors early in the design process, saving the client time and money.